Sim-to-real validity of synthetic personas for predicting audience response; a no-persona baseline outperforms persona-based copy simulation
Read the original at arxiv.org→arXiv:2609.25010v1 Announce Type: new Abstract: Marketers increasingly use large language models (LLMs) as "synthetic personas" to predict how an audience will react to a piece of copy before it ships, encouraged by...
Original headline: "Do Synthetic Personas Predict Real Audience Response? A Sim-to-Real Study Where a No-Persona Baseline Beats Persona-Based Copy Simulation"
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- Sep 23, 04:00 UTC arXiv cs.AI lead source Do Synthetic Personas Predict Real Audience Response? A Sim-to-Real Study Where a No-Persona Baseline Beats Persona-Based Copy Simulation